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Trying to get more “eyeballs” on your news coverage? Consider innovative approaches to audience development taken by these three award-winning local publishers.
Green Valley News, …
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Joe Lanane
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7/14/21
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After 32 years of guiding Community Newspapers Inc. (CNI), co-owners Tom Wood and Dink NeSmith are turning over the corporate leadership to new co-chief executive officers.
Effective …
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7/8/21
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The Local Journalism Sustainability Act (H.R. 3940) has been reintroduced into Congress. The bill, which is virtually the same as last year, has three important components:
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7/8/21
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A North Carolina Superior Court judge put a small-town newspaper editor behind bars last month after one of his reporters used an audio recorder for note-taking purposes at a murder trial — a …
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BRYAN ANDERSON ASSOCIATED PRESS/REPORT FOR AMERICA
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7/8/21
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Last week, the Pulitzer Prizes recognized the 105th class of journalists winning awards for reporting on some of the most important issues of our time: the pandemic, racial inequity and the integrity …
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Mary Snapp-Microsoft Vice President, Strategic Initiatives
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6/17/21
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Project Tell Me’s Lift Every Voice is a new initiative that showcases conversations between young Black journalists and the oldest generation of Black Americans. Conceived by Hearst …
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Yael Bame
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6/17/21
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If you are covering a public body that has resumed meeting in person but is forcing you to participate remotely, they are breaking the law.
Over the past year, the pandemic …
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Beth Soja
beth@smvt.com
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6/17/21
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FOR IMMEDIATE RELEASE — May 28, 2021 Contact: Tonda Rush, tonda@nna.org
NEWS OF STARKLY HIGHER POSTAGE RATES GREETS AMERICAN PUBLIC AT START OF HOLIDAY WEEKEND
The United …
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6/2/21
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In 2021, the media platform with the highest weekly reach in the United States is audio. Data published last month by Nielsen revealed that radio — just one component of this medium …
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6/1/21
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Paxton Media Group is buying Landmark Community Newspapers, including all 47 newspapers in the Shelbyville, Kentucky-based chain.
The sale, announced Wednesday, will give Paducah-based Paxton …
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THE ASSOCIATED PRESS
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5/27/21
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Video can change the course of history.
Americans witnessed that fact with the George Floyd trial and the murder conviction of a police officer in Minneapolis.
Now we’re seeing the use of …
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Tom Silvestri - Relevance Project
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5/6/21
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Whether considered a possible threat to national security or the elitist cousin to the billion-dollar podcast industry, newer social media sites like TikTok and Clubhouse continue creating a buzz. …
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Ali Gordon, Lineup Systems
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4/23/21
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The North Carolina Association of Broadcasters (NCAB) 1 and the North Carolina Press Association (NCPA)2 strongly support the Government Transparency Act of 2021 – Senate Bill 355 – …
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4/1/21
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As a publisher, I welcomed Sunshine Week in March.
It was always a valuable opportunity to account for indispensable news coverage and commentary that shined the light on government actions and …
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Tom Silvestri
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3/16/21
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There’s no need to reinvent the wheel when it comes to buying advertising to reach a national audience.
The effective network already exists — and it works just fine, thank …
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The Relevance Project
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3/16/21
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Sunshine Week was launched in 2005 by the American Society of News Editors — now News Leaders Association — and has grown into an enduring initiative to promote open government.
Join …
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3/16/21
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When government fails, it’s the rare public official who says, “Oops. My fault.”
That’s human nature, particularly for officials in the public eye who may have to run for …
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Ken Paulson
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3/8/21
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A West Virginia newspaper company has filed a federal antitrust lawsuit against Google and Facebook charging the internet giants with monopolizing the digital advertising market. This is believed to …
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2/22/21
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The Relevance Project Revenue Resource ( www.relevanceproject.net ) has updated its ALL TOGETHER NOW promotional series for 2021. Download today! The new selection of three messages can …
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2/11/21
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A robust online directory of funders and grant opportunities for journalism, started by a news executive in Raleigh, N.C., will move to a new home beginning Feb. 1 as part of the NewsFuel program at …
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1/28/21
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